Boilers.Company exists because boiler companies are usually branded as an afterthought. The logo was drawn by a friend, the van lettering was chosen by whichever sign shop was free, and the uniform is whatever the last supplier had in stock. We build identities deliberately for this trade: names, marks, fleets and clothing that work in the places a boiler company is actually seen. We are a branding and marketing service, not a contractor, and we never install, repair or service equipment.
The company
Boilers.Company is part of the Sedighi.ca and SAZ.ca group of companies, a Canadian group headquartered in Vancouver, British Columbia, serving clients across the country.
- Sedighi.ca is Ali Sedighi's own consulting company for growth, marketing and technology work. HVAC.Agency, HVAC.Digital, Trades.Agency, BusinessConsulting.ca and Conv.ca all sit under it.
- SAZ.ca (Strategy & Acceleration Zone) is the group's Canadian firm for strategy, AI and revenue acceleration. Ali Sedighi founded it and is its Managing Partner.
Boilers.Company belongs to the HVAC.Agency family. Our identity work is designed to connect directly with the websites, local search and advertising that family provides, so a new brand goes live online the same week it appears on the road. You can see the services we offer and the areas we cover.
Ali Sedighi, MBA
Ali Sedighi holds an MBA in Technology Management and has 17+ years of experience, starting in 2007, when he founded ONE.ir, a full-service digital marketing agency. He now lives and works in Vancouver, British Columbia.
He is the founder of Conv.ca, a conversion-rate optimisation agency, and MyAutomation.ca, and Founder & Managing Partner of SAZ.ca. His client work spans Canada, the USA and Dubai, and the HVAC side of it now runs to 150+ live websites. Boiler brands in that portfolio include CombiBoiler.ca, GasBoilers.ca, BoilerPart.ca, VancouverBoilers.ca, BurnabyBoiler.ca, EmergencyBoiler.ca and Boiler-Maintenance.ca.
That background matters for identity work, because a brand is only as good as its behaviour in the market. Ali has seen which boiler names get misheard on calls, which marks disappear on a Google profile, and which division brands grew into businesses of their own.
How we work
We design for the small sizes first
A boiler brand lives on service stickers, invoices and phone screens. If the mark works there, it will work on a van. The reverse is rarely true.
We put decisions in writing
Every project starts with a written brief: what problem we are solving, what we will deliver, the order of work and the cost. If the scope changes, the brief changes first.
We stay in our lane
We design and specify. Your lawyer clears the name, your installer prints the wrap, your supplier makes the shirts. We will review their proofs, but we never sell products or take a margin on production, so our advice is not coloured by what we would earn from it.
You own everything
Master files, colour specifications, the rulebook, your domains and your online accounts all belong to you. If you ever stop working with us, you leave with all of it.
We are honest about what branding can do
A good identity makes every other piece of marketing work harder: it is remembered, recognised and trusted. It does not, by itself, produce leads. That is why we usually plan identity work alongside a website or marketing plan, priced on the pricing page.
Our positioning, in one sentence
Boilers.Company is a Canadian brand identity, digital marketing and business consulting service built for boiler companies; we are a studio, not an HVAC contractor, and nothing we do involves touching equipment.
What we will not say
You will not find invented customer quotes, award badges or promises of rankings on this site. The results we cite are real, named and linked, and they come from our HVAC work. You can read them on the results page, and judge for yourself what applies to your company.
If you would like to talk, the contact page explains what to send and what happens next.
Frequently asked questions
Who owns Boilers.Company?
It is part of the Sedighi.ca and SAZ.ca group of companies, a Canadian group headquartered in Vancouver, British Columbia. Sedighi.ca is Ali Sedighi's growth, marketing and technology consulting company.
Are you a heating contractor?
No. We are a branding, digital marketing and business consulting service. We never install, repair or service boilers or any other equipment.
Who will I actually work with?
You speak with a senior strategist from the first call, and Ali Sedighi directs every identity project. There is no hand-off to a junior team once you sign.
Why focus on boiler companies?
Because much of our HVAC work has been on boiler brands, including CombiBoiler.ca and the GasBoilers.ca division for CANRO Heat. The buying behaviour, the technical trust signals and the small-size uses of a boiler brand are specific enough to deserve their own studio.